Setting fundraising goals is an important aspect of any non-profit organization's fundraising strategy. The fundraising goal should be specific, measurable, achievable, relevant, and time-bound (SMART). Here is an example of a fundraising goal for the Homeless Missionary Group:
SMART Goal: Raise $75,000 in donations by December 31st, 2023 to support our homeless outreach programs.
Specific: The goal specifies the amount of money to be raised and what the donations will be used for (Fundraiser spending estimates).
Measurable: The goal is quantifiable, and progress can be tracked through donations received.
Achievable: The goal is realistic based on our community's willingness to help.
Relevant: The goal is relevant to the Homeless Missionary Group's mission to support homeless individuals and families.
Time-bound: The goal has a specific deadline of December 31st, 2023.
Once a fundraising goal is set, the Homeless Missionary Group can develop a fundraising plan that outlines specific tactics to achieve the goal, such as launching a crowdfunding campaign, organizing a benefit concert, or hosting a gala event. The plan should include timelines, responsibilities, and budgets for each tactic, as well as metrics to measure progress and adjust strategies as needed.
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